| Localization and Globalization |
| 20 articles in this category (not counting subcategories) |
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Beyond Algorithms: How Translators Add Empathy and Ethics to AI Translation
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Human translators play a crucial role in ensuring that translations are not only technically accurate but also culturally appropriate and ethically sensitive, particularly in high-stakes fields like healthcare and social services. While AI-powered translation tools offer speed and efficiency, they often fall short in conveying the nuanced emotional tone and cultural context needed in these sensitive areas. Human translators bring empathy to their work, adapting language to meet the emotional and cultural needs of individuals. They ensure that translations are both clear and compassionate, making patients and clients feel understood and respected. In healthcare, this means delivering diagnoses and medical information in ways that are sensitive to a patient's emotional state. In social services, it involves using language that respects individuals’ dignity and trauma histories. Through real-world case studies, the article highlights how human translators mitigate AI's limitations, advocating for inclusivity and ethical sensitivity. Ultimately, while AI can assist, human translators remain essential in providing translations that honor both accuracy and humanity.
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Industry insights and trends for Video Games Translation and Localisation Services
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Explore the pivotal role of video game translation in the global gaming industry with Terratra. From market expansion and cultural nuances to real-time updates and key trends that shape game localisation. It emphasizes the importance of quality assurance, community engagement, and the evolving role of technology in meeting the diverse needs of international gamers. Discover how innovative translation solutions are revolutionising the precision of game localisation, enhancing the joy of gaming for players worldwide.
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مقامی زبان میں منتقلی یا لوکاتئزیشن کی اہمیت
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Importance of Localizatio
Localization is an essential aspect of modern businesses aiming to expand their reach globally. In a world increasingly interconnected through technology, the significance of localization cannot be overstated. In my article, I delve into the pivotal role localization plays in breaking down barriers, fostering meaningful connections, and enhancing user experiences across diverse cultures and languages. From adapting content and products to catering to specific regional preferences and nuances, localization stands as a linchpin for successful international ventures, enabling companies to resonate more effectively with their target audiences. Join me in exploring the multifaceted importance of localization and its transformative impact on businesses in our interconnected world.
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Quite a rotten localisation of a perfect (A)pple
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The purpose of this article is to present examples of poor localisation of Apple’s tangible and intangible content into Croatian. That content does not meet the basic principles of the Croatian standard. The opinions and arguments presented in this article are based on descriptive and normative grammars and dictionaries of the contemporary Croatian language, as well as recommendations by the leading institutions for the Croatian language (Institut za hrvatski jezik i jezikoslovlje[1], Leksikografski zavod Miroslava Krleže[2], Matica Hrvatska[3]), available in written or electronic form, as well as by the leading language experts who are users of Apple products. This article is only a part of a series of articles dealing with a poor localisation approach by Apple[4], one of the leading IT companies. The first article analyses the basic terminology used in the translation of iOS and MacOS UI strings.
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Posicionamiento de nuestra página web
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Pasos para conseguir un mejor posicionamiento de nuestra página web
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